SecondSense
Software Engineer (Contract)
August 2025 - September 2025
5-step wizard demo
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Problem
SecondSense's luxury product discovery flow required users to fill out a form with 20+ fields, leading to information overload and high abandonment.
Approach
I redesigned the entire discovery flow using progressive disclosure principles, breaking the 20+ field form into a 5-step wizard. Each step focused on a single aspect of the user's preferences, making the process feel manageable. The wizard was built with Next.js and TypeScript, ensuring type safety and optimal performance. On the backend, I implemented AWS ECS job orchestration to handle automated product matching and personalized email generation at scale. When products match a user's wish, the system automatically sends beautifully designed email notifications with multiple product options, pricing, condition details, and direct purchase links.
Challenges
- Designing a UX that felt premium and aligned with SecondSense's luxury brand
- Building a scalable email notification system from scratch with personalized templates
- Maintaining email personalization quality at scale with AWS ECS job orchestration
Results
- 300+ users completed their wish lists within 7 days of launch
- Successfully orchestrated automated product matching across 300+ subscriptions
- Delivered a production-ready email notification system handling personalized communications at scale